Rooter-Man By the Numbers 2018

 

Franchise

  • 638 U.S. franchise units
  • 79,750,000 U.S. population served
  • 61 Foreign franchise units
  • 7,625,000 Foreign population served

Website

  • 221,323 visitors stopped by
  • 494,662 pages were viewed
  • 1.90 avg. pages viewed per visitor
  • 1:09 avg. time spent viewing site
  • 90% new visitors
  • 9% of visitors returned to the website
  • 50% of visitors were using mobile devices
  • 71% were organic visitors
  • 18% were pay per click visitors
  • 31,962 zip/postal codes covered
  • 5,203 towns targeted
  • 22,135 avg. pages per day crawled by Google
  • 1,494 avg. threats blocked per month
  • 49 avg. threats blocked per day

Adwords Management

  • 34,200 clicks generated
  • 22,142 calls tracked
  • 64% conversion ratio